GCMA Insights on Golf Club Talk UK: Technology

It's the third episode of GCMA Insights on Golf Club Talk UK and the topic is Technology...

GCTUK host Leighton Walker is joined by GCMA Craig Higgs of Golf Genius and Rob Corcoran from The Revenue Club. Ahead of GCMA 2021 Conference from November 21-23, the trio give a flavour of how improving your technology can improve the customer's experience, but also the experience of those running clubs. Is Golf behind on technology because the members don't demand it, and how can you devise a technology strategy?

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