Stuck on marketing? Here’s how to get ahead this year

Full-service agency 18 Players give you five key tips about maximising your marketing – no matter your budget 

1. Work with micro influencers

We have all heard of the term influencers, and we have certainly all heard of names like Rick Shiels, Mark Crossfield, Peter Finch, and The Jazzy Golfer.  Rick Shiels alone has over two million YouTube subscribers and any video he posts is guaranteed tens of thousands of views within a few hours.  It has been interesting watching influencer marketing move from an intriguing trend to a commonly used marketing tactic.  Influencers are often masters of the platforms they use and the topic they talk about....
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