BRS Golf Now

BRS Golf, a division of NBC Sports Next, is the leading provider of tee time management and booking solutions for over 1,500 golf clubs across the UK and Ireland. Our technology helps maximize revenue, streamline operations and enhance the golfer experience with online booking, membership management, visitor green fee sales and marketing tools. Trusted by over 1,500 golf clubs and 680,000+ registered members and integrated with leading golf technology providers.

As an official GCMA partner, BRS Golf will seek to enhance the association’s online learning environment by providing expertise on ways technology can help clubs adapt to the changing golf landscape. Through webinars and publications we can ensure members have all the information they need to make data-driven decisions, while bringing the benefits of embracing new technology to the fore, illustrating how clubs can engage members and maximise revenue through software innovation.

With tee time booking data from more than 60% of the UK and Ireland’s golf courses, BRS Golf is a leading source of industry information on the state of member and visitor play. Leveraging these insights, BRS Golf’s data analysis team will provide GCMA members with quarterly reports on key market trends. Including quarter-on-quarter comparison of member and visitor rounds booked, growth and shifts in golfer demographics and booking habits, and the state of golf tourism with the UK and Ireland.

“At BRS Golf, we are proud to partner with the GCMA as part of our ongoing commitment to supporting golf clubs across the UK. This collaboration allows us to work closely with club managers, providing them with industry leading software solutions that streamline operations, enhance member engagement and drive revenue growth. Our goal is to empower clubs with the tools they need to thrive in an evolving golf landscape, ensuring they can deliver the best possible golf experience for their members and visitors.” – Fiona Hampton, VP, GolfNow International