The Wiltshire club is investing in robotics and facility upgrades to enhance member experience and provide long-term sustainability.
High Post Golf Club in Wiltshire is undertaking a significant programme of investment designed to future-proof the club and strengthen its long-term offer to members and visitors alike.
A phased plan of works, spanning several years, combines the introduction of robotic mowing technology with major upgrades to practice facilities, including a new short game area and the redevelopment of the driving range.
The projects underline Club Manager Andy Rideout’s ambition to enhance standards, improve sustainability and ensure the club remains relevant in an increasingly competitive market. At the heart of the strategy is a focus on long-term resilience rather than short-term gain, with Andy framing the investment as part of a broader vision for the club’s future.
“This is about investing in the long-term future of High Post,” he said. “We’re improving the experience for current members while ensuring the club remains attractive and relevant to the next generation of golfers.
“From modern robotic maintenance on the course to first-class practice facilities off it, we’re raising standards across the board while staying true to what makes High Post special.”
On the course, 2026 will see High Post begin its transition towards robotic mowing technology, working in partnership with Husqvarna and local dealer Lister Wilder. The move is designed to deliver greater consistency of cut, improved turf health and more efficient deployment of the greenkeeping team’s time.
Tom Freeman, Course Manager at High Post, believes the technology will enhance both standards and sustainability.
“Robotic mowing is an exciting step forward for us as a greenkeeping team,” he said. “The technology allows for extremely consistent cutting frequencies, which is excellent for turf health and surface quality. Just as importantly, it frees up our team to spend more time on the finer details that really elevate course presentation and playability.
“It’s not about replacing people — it’s about using modern tools to help us produce the best possible golf course in a more efficient and sustainable way.”
Alongside the on-course developments, the club has completed construction of a new short-game area, which is currently growing in ahead of an autumn 2026 opening. Designed to provide a dedicated space for pitching, chipping, bunker play and short-range performance practice, the facility will support structured coaching programmes, junior and beginner development, and performance practice for competitive players.
The project was delivered in partnership with MJ Abbott, with design input from Weller Design and specialist synthetic turf elements provided by South West Greens, creating a purpose-built facility that blends into the surrounding landscape while offering year-round usability.
Further strengthening the club’s practice infrastructure, High Post is progressing a substantial redevelopment of its driving range. A large-scale infill project, delivered by specialist contractor AMS, is expected to pave the way for the range to reopen in 2027.
As part of the relaunch, the club is exploring the introduction of ball-tracking technology to create a more modern, data-driven practice environment that complements its traditional strengths.
Key takeaways
- Strategic, long-term investment — not short-term spend
High Post’s phased programme demonstrates how clubs can align capital projects with a clear vision: protecting heritage while strengthening long-term relevance and resilience.
- Technology as an enabler, not a replacement
The move to robotic mowing shows how innovation can improve consistency, sustainability and resource allocation — freeing teams to focus on detail and presentation rather than routine tasks.
- Practice facilities drive engagement and growth
A new short-game area and redeveloped driving range — with potential ball-tracking technology — position the club to enhance coaching, support player development and attract the next generation of golfers.
