Meet the Manager… Howard Craft

Berkhamsted’s ingenious solution to keep players on a waiting list engaged with the club is proving hugely successful, as general manager Howard Craft reveals…

Who would ever have thought being full would bring challenges? In those long years of membership decline, clubs yearned for a brimming house – then the coronavirus pandemic arrived and provided them.  Waiting lists, which had become a memory for many, were back as the golf boom surged.   Now restrictions have eased, and the activities that traditionally tempted people from the fairways are back, there are still fewer places in many clubhouses then there is demand....
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