Meet The Manager: Jim Burns, Secretary at Stranraer

How did you get into golf club management?
I was a county golfer for a number of years and, towards the end of that career, wanted
to put something back in so I got involved with my local area on the executive and became championship secretary and, subsequently, secretary. I’d always had a hankering to get into golf club management and my predecessor at Stranraer retired in
2007. I applied for the role and was fortunate to get it.

I’ve been a member here since 1968. My role has evolved. I originally started as starter/secretary and, in 2011, I took on the treasurer’s role as well.

What do you like most about your role?
I enjoy the face-to-face customer contact, building relationships and interacting with members. In this role, people are here to enjoy their leisure time and it’s incumbent on us to make sure that journey is enjoyable.
That’s one of the great rewards – hearing their tale, their trials and tribulations. Being able to help them on that journey is one of the good things about this industry.

Of course, there are challenges as well…
The demographics in our location are a big challenge these days.

We are becoming more isolated because peoples’ horizons are getting bigger. In days gone by,going to Stranraer was a nice break. Now people will jump on a plane for a two-hour flight – and that’s probably easier than a two-hour journey from Glasgow or Manchester.

Tourism is the main industry here and, in the last 20 years, there has been quite a
reduction in the number of people employed locally. These are factors we can’t control – unless someone brings more industry to the area.

What’s the best piece of advice you have been given?
Try to be your own man and be as honest as you can.

How do you see the state of golf at the moment?
From a membership point of view it is precarious. I had someone come here from Leicester at Easter. He’s not a member of a golf club and decided to drive to the west of

Scotland as it had good weather. He played here and two other courses. He said to me that he was coming back in the summer and had his summer planned –Scotscraig,Cruden Bay, Reay, Prestwick and East Kilbride. He said he’d rather do that with his £700 than be tied to one golf club.

That’s where the challenge is. It is adding that value to get that member’s discretionary income on a regular basis.

If the modern golfer wants to play lots of different courses, then traditional membership is going to suffer, isn’t it?

That’s the difficulty golf clubs have – trying to retain the membership base but still grow the game.

What is your proudest moment in golf?
Being President of SGL was the pinnacle. I was elected as the first for the new amalgamated Scottish Golf Limited and privileged to undertake the role, which lasted 18
months. I visited many clubs across the country along with attending various amateur championships and was very lucky to attend the Masters, The US Open, our own Open and the Curtis Cup.

It was essentially an ambassadorial role. I was the sounding board for many
a club official with a question or two. Listening to the members’ issues and experiences allowed them to have a link with the governing body. I don’t have the answers. I don’t come from a big club with thousands of members but to see that we were not alone on this troubled journey that we are all on is heartening but also concerning. It was a year and a half and it was a super time.

Get In Touch:  To contact Stranraer, visit stranraergolfclub.net

By Marie J. Taylor

More from Your Community

Close

Allister Frost


A former Microsoft Digital Strategy leader who now inspires audiences to discover the life-enhancing benefits of having a Future Ready Mindset. As a tech pioneer, Allister gained unique insights into how to transform uncertainty into opportunity, and now loves giving others the positive mindset and simple habits needed to:

  • Stay resilient in the face of uncertainty and change
  • Spot quick win opportunities for improvement
  • And *create* a brilliant future!

 

With AI and robots coming for our jobs (hint from Allister: they won’t, if we know how…), many people are anxious about the future. But Allister asserts that we’ve nothing to fear when we leverage our human superpowers and ingenuity to thrive alongside emerging technologies. That’s why having a Future Ready Mindset is now a must-have skill to remain competitive and relevant to the people we serve, our golf club members and the local community. And the best bit: everyone can do it!

This will close in 0 seconds

John Steele


John Steele is a former professional athlete, sports coach, Olympic Leader and is the Executive Director of Sport at Loughborough University. He has been Chief Executive across a range of sectors. Drawing on leadership experience of nine different Olympic and Paralympic Games (including the amazing events at the Rio Games), John reflects on the lessons from this unique period in British sport and relays his fascinating views on creating high performing teams.

Indeed, inspired from PyeongChang 2018 Olympic Winter Games, by the most successful performance ever for Team GB, he has a whole host of new business and leadership insights into how this was brilliant performance was achieved and how it can translate back into your organisation.

John moved into the corporate world, before he enjoyed an outstanding career as a professional rugby player achieving international honours. After his playing career, he turned his hand to coaching and achieved the highest accolade for a British club coach by winning the European Cup with Northampton Saints. He then became Executive Director on the Saints Board during a period of unprecedented growth, and served on the England Rugby Board during the successful world cup campaign of 2003. It was no surprise that John’s talents were called upon to drive through a change and modernisation programme as CEO of the Rugby Football Union – a challenge that became controversial and ended in his departure from the post after only a year, but with his dignity and professional pride intact.

Headhunted by UK Sport, John took up post as CEO the day before London won the 2012 Olympic bid – and this promising start was sustained as he embarked on developing the UK’s high performance sport system, which he led for a six-year period of unprecedented success through the Beijing and London Olympic and Paralympic Games.

Post-London 2012, with the Olympic legacy in place and an obligation to continue inspiring a generation, John took up his post as Group Chief Executive of the Youth Sport Trust. He has also succeeded Steve Cram as Chairman of the English Institute of Sport, an organisation described as ‘the team behind the team’, which delivers a range of performance impacting solutions to over 40 Olympic and Paralympic sports and some non-Olympic sports.

This will close in 0 seconds

Dr Jo Salter MBE


Dr Jo Salter MBE is famed for becoming the first female fast jet pilot, having flown the Panavia Tornado ground attack aircraft during her services in the Royal Air Force. Joining the RAF aged 18, Jo has since taken Air Cadets into the skies as part of Air Experience Flights, become the Director of Global Transformative Leadership for PWC, and most recently become a Global Advisory of GenAI for PwC.

Jo has piloted flights in the Air Cadets Air Experience Flights and inspired countless budding armed service members to pioneer a male-dominated sector, having been the leader of an all-male squadron. Since leaving the military behind, Jo has established a strong business career working in roles such as Head of Technical Services for NetConnect, European Operations Manager for Automated Power Exchange and Managing Director of Saltin Ltd.

Having developed first-class expertise in leadership, analytical thinking and performing under pressure, Jo is now a highly sought-after public speaker to share stories from her time in the skies.

Jo is a passionate Trustee of The Royal Air Force Club and an Ambassador of the Global Angels charity, an organisation that gives communities around the world access to clean water, education, healthcare and encourages female and youth empowerment. Jo has also authored two books, titled Energy: 52 Ways to Fire Up Your Life and Become an Energy Angel and Energize: Spring Clean Your Mind and Body to Get Your Bounce Back Today and Every Day.

In recognition of her achievements throughout her career, Jo has also been named as one of the 50 Most Inspiring Women in the World by Harpers & Queen. She is now working as the Director of Global Transformation Leadership at PWC, after working in other roles such as Director of Risk Technology Strategy, Director Chief of Staff to Head of Technology & Investments and the Director of People & Organisations.

In 2022, Jo was invited personally by Tom Cruise to attend the premiere of Top Gun: Maverick. Most recently, Jo received an honorary doctorate of Arts from Bournemouth University.

This will close in 0 seconds

Colin MacLachlan


Colin Maclachlan, star of Channel Four's captivating reality TV drama SAS: Who Dares Wins and Channel 5’s ‘Secrets of the SAS’, is an operator with over 25 years of security and risk related experience who is a popular and frequent fixture on the speaking circuit.

Colin Maclachlan, celebrated for his roles on Channel Four's SAS: Who Dares Wins and Channel 5’s Secrets of the SAS, brings over three decades of expertise in security and risk management. Colin's military career began in 1989, and after serving nine years with the Royal Scots, he joined the elite 22 SAS at just 23. His time in the SAS saw him participating in numerous high-stakes operations, including the notable rescue of hostages from the West Side Boys in Sierra Leone—a mission so perilous it was dubbed Operation Certain Death.

Colin was also pivotal during the longest hostage siege on UK soil, when a hijacked Afghan plane landed in London in 2000. The standoff lasted four days with Colin as the first sniper on the scene.

After leaving the SAS, Colin exchanged insights with international forces such as Delta Force and Seal Team 6 and provided security consultancy to the Saudi Royal Family and various celebrities. His academic pursuits led him to earn a First Class MA (Hons.) in History from Edinburgh University and an M.Litt in Terrorism from St. Andrews University.

Today, Colin extends his expertise through television, books, radio, and video games. He supports numerous charities and has founded Who Dares Cares, which assists veterans and those experiencing stress. As a speaker, Colin excels in discussing Resilience, Teamwork and Leadership.

This will close in 0 seconds