The interview… Redditch’s Kerry Alligan-Smith

Redditch’s ‘Pocket Rocket’ is leading her club out of the coronavirus pandemic with confidence

You came to Redditch from a very commercial background. What was it that attracted you about working in a private members’ club?

They’re very forward thinking. They made some dramatic changes before I joined – so smaller committees and having the general manager on the board. They were looking for somebody to take it to next stage and to really try and push things a lot more.  It is a traditional club. It is a private members’ club, but they are very open to new and creative ideas. That’s my background. It’s all about ‘what difference can we make? Let’s try it....
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