New technology platform set to modernise society golf bookings as industry expert Simon Barratt joins the business
Ready Golf, a new UK based technology platform, has officially launched with a bold mission: to transform the way golf clubs generate and manage external golfing revenue.
Built specifically to modernise the society and group booking process, Ready Golf provides clubs with a streamlined, automated solution designed to increase revenue, reduce administrative burden, and improve the overall booking experience for both clubs and golfers.
At a time when golf clubs face growing pressure to maximise commercial income while operating with leaner teams, Ready Golf addresses one of the industry’s most overlooked opportunities -society and external group bookings
Providing Genuine Support For Clubs
For too long golf clubs have suffered with outdated systems, fragmented ways of generating external revenue and a lack of choice when it comes to promoting group golf bookings. Ready Golf is here to provide that different option, to give clubs back control of external revenue generation putting the desire to help clubs at the forefront of everything we do.
Backed by the expertise of Aquila Golf, golf clubs can further benefit from having a professional marketing agency that draws attention to their clubs society golf offering. The result is a smoother journey for visiting golfers and a more profitable, less labour-intensive model for clubs.
“Our mission is simple,” said Sam Poole, Founder of Ready Golf. “We want to work with golf clubs to create a better solution for generating external revenue and shake up the industry. Society golf is a significant commercial opportunity, but too often the process is manual, inconsistent and time consuming. Ready Golf changes that.”
Poole continued “By targeting society golf first we hope to build the foundations to achieve our overall mission which is to have all forms of golf bookable in one place, putting an end to the fragmented nature of how golf clubs generate external golfing revenue.”
Strengthening the Team with Industry Expertise
Supporting the launch is the appointment of Simon Barratt, who joins Ready Golf bringing extensive experience in golf software and technology.
Barratt has worked across the golf technology sector for over 25 years, helping clubs adopt digital solutions that improve operational efficiency and commercial performance. His deep understanding of club systems, integrations and the evolving needs of modern golf operations positions Ready Golf strongly as it scales across the UK.
“I’m delighted to be joining Ready Golf at such an exciting stage,” said Simon Barratt. “Clubs are increasingly looking for smarter ways to operate and generate revenue. Ready Golf offers a solution that is both practical and commercially impactful. I’m looking forward to helping clubs embrace a more modern approach to managing society and external bookings.”
A New Era for External Golf Revenue
Ready Golf is now inviting golf clubs across the UK to join the platform as part of its national
rollout.
By focusing specifically on external golf revenue, an area many clubs struggle to optimise, Ready Golf aims to help clubs unlock new income streams while delivering a professional, frictionless experience for visiting golfers.
As the golf industry continues to evolve, Ready Golf positions itself at the forefront of digital innovation, helping clubs adapt, grow and compete in an increasingly difficult economic landscape.
For further information, visit: www.ready-golf.co.uk
Golf Club enquiries: [email protected]
By Mark Shanley
